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Case Study
15 Foxchase Ln
Bartons Run in Bluffton SC
List Price $1,350,000
5 BEDS
5.5 BATHS
4181 SQFT
Initial Meeting & Consultation
Goal: Cash in On Their Investment
This seller was a past client of Robert’s who is also a real estate investor. They called Robert to sell this primary residence, having built this home they were ready to cash in on this project, downsize and then begin buying more rental properties. Robert setup a meeting to put together an immediate plan of action!
Step 1: Capture the Property
Custom Marketing Plan
What makes the property unique?
This home is a very unique modern style for the area! It was situated on a large 1.85 Acre homesite with private wooded views. Robert knew the uniqueness of the exterior of the property needed to be captured perfectly to showcase the style!
Twilight Photo
Robert actually setup the photographer for a sunrise twilight session for this particular property instead of the usual sunset twilight. This allowed for more cooler colors in the sky to highlight and accentuate the exterior.
Drone Photos
Drone was definitely needed to showcase the privacy of the homesite. It was wooded and very large! You can’t show that from the usual ground level.
Sneak Peek Video Tour
We hired a professional videographer to come out and showcase the property. The video captures the amazing beauty this property has to offer. The drone video is exceptional! We uploaded to YouTube and ran ads on local televisions and computers/cell phones. We had a great response!
Total Views
12,004
360 Video Tour
The latest technology allows buyers to virtually walk through a house with 360 camera technology. This is a great marketing tool to utilize to get buyers even closer to feeling like they are there.
Step 2: Market the Property
Social Media Post
We shared the property on our Facebook Business page, Instagram, TikTok. And ran ads on the platforms. Here are the results from just the Facebook post.
People Reached
12,886
Link Clicks
872
eBlast Real Estate Agents
The property was sent out to all the real estate agents in the local market – 2,666 subscribers with custom tags <<First Name>> to grab attention.
Online Exposure - Website Syndication
The property was listed on the HHIMLS and well as the Lowcountry Regional MLS (Beaufort) for maximum exposure as well as syndicated to other real estate property websites including our own MoulRealtors.com.
Just Listed Cards
We mailed out JUST LISTED cards to the neighborhood in a radius from the property. Neighbors can be the best source for word of mouth to help spread the news!
under contract After 1 day of showings
After 7 Showings.
Step 3: Contract to Closing
What We Provided
Getting a property SOLD is not just about capturing it and getting it under contract. The next steps are critical – taking it from contract to closing.
Support Staff
We provided a Transaction Coordinator to help from start to finish - contract to closing.
Attorney Selection
We helped the sellers find and hire a local real estate attorney to represent them for the transaction. We worked closely with the attorney to get everything they needed.
CL- 100 Termite Inspection
We recommended a few companies to complete the SC required CL100 Termite and Wood Rot inspection and scheduled the appointment.
Home Inspection Repair Negotiation
We negotiated this contract to be sold AS IS with no repairs or inspections, saving the seller money.
Appraisal Negotiation
The appraisal came back at contract price so we were good and no need to re-negotiate.
Settlement Statement Review
We reviewed the final settlement statement a few days before closing and made necessary adjustments to make sure the seller was not paying for things they should not.
CLOSED for $1,400,000
$50,000 OVER ASKING! 42 Days from Listing to Closing!
The seller received multiple offers and we negotiated to push the price over ASKING and they received a leaseback to stay in the home after closing to give them time to find a new place.
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Client Review
“Robert is an awesome realtor! We have used his services several times to buy and sell! He is impressive – selling our house in 1 or 2 days not just during the pandemic time where there was a rush in the market, but before, in the regular times. He is a very knowledgeable person not only about the housing market but also looking to help with any type of doubt or question you have, he’s always ready and fast to respond. He is very impressive how over the years he has been growing not only as a person but also with his own business that he has been building very strongly. I recommend Robert without a doubt, he will work hard to find or sell your house.”